Holidays are Coming to Marshalls Yard

1 November 2017

It’s official: the countdown to Christmas has begun as Coca-Cola announces the return of the iconic Coca-Cola Christmas truck tour which is coming to Marshalls Yard!

Now in its seventh year, the tour will kick off in Glasgow on 11 November - visiting 42 locations nationwide during the festive season.

The nation-wide truck tour will be making a stop at Marshalls Yard on Thursday 23rd November, 11am-7pm with lots of family entertainment planned including carol singing, food and drink stalls, live music and much more.

Bringing a sprinkle of magic to people across the UK, the famous truck tour truly signifies the start of Christmas. Visitors are treated to more than ever at this year’s tour; at each stop fans can snap and project their festive selfies across the side of the truck while enjoying a 150ml can of Coca-Cola Zero Sugar, Diet Coke or Coca-Cola Classic in a winter wonderland setting. And for those visiting as the sun sets, the truck really comes to life with a special animation celebrating the magic Coca-Cola brings to Christmas. Every truck stop will also include a recycling call-to-action, encouraging consumers to recycle bottles and cans in line with Coca-Cola’s recent ‘Love Story’ recycling advert.

Over the last seven years, the ever-popular truck tour has seen thousands of Christmas fans visit the famous vehicle, generating over 50,000 festive photos. It has travelled over 730,000 miles – the equivalent of 29 times around the world – twinkling its 8,772 fairy lights and playing the iconic ‘Holidays are Coming’ jingle.

Aedamar Howlett, marketing director for Coca-Cola Great Britain said: “Coca-Cola is synonymous with the Christmas season and it’s no secret that our much-loved Christmas Truck Tour marks the unofficial countdown to Christmas. We can’t wait to start spreading holiday cheer and we are excited to announce a brand new route for 2017 – which brings a sprinkling of festive magic to fans across the UK.”

Marshalls Yard Centre Manager Alison Shipperbottom said “we are delighted to welcome the Coca-Cola truck to Marshalls Yard on 23rd November for a truly magical event. There will be lots of family fun entertainment on the Centre throughout the day including Christmas carol singing and craft stalls!”

To find out more about the Fox Valley Coca-Cola truck tour stop event please visit www.foxvalleysheffield.co.uk/events

To find out more about the Coca-Cola Christmas truck tour and see the full schedule, visit www.coke.co.uk/trucktour2017.

Christmas fans can also get involved on Twitter using the #HolidaysAreComing emoji throughout December and share a picture on Snapchat or Instagram, using the Coca-Cola festive filters.

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For more information on the truck tour and competition, visit www.coke.co.uk/trucktour2017 or contact cocacola@text100.com or Katie on 07814 514398.

For further information, contact:

Public Relations Department, Dransfield Properties Ltd
Tel: 01226 360644
Email: admin@dransfield.co.uk